a place for planners
So your agency has a philosophy.. but does it have a style?
360, disruption, lovemarks.. whatever.
Most agencies have a philosophy - sometimes only a process or framework - to arrive at some form of creative output .. but what about a distinct signature style?
1. Do you think your agency, or some agency you like / dislike has a signature style?
2. What is that style about?
3. Can you give an example of creative work that shows that style?
Most agencies have a philosophy - sometimes only a process or framework - to arrive at some form of creative output .. but what about a distinct signature style?
1. Do you think your agency, or some agency you like / dislike has a signature style?
2. What is that style about?
3. Can you give an example of creative work that shows that style?
Tags: agency, creative, output, personality, signature, style
Replies to This Discussion
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Permalink Reply by Jeanette Xu on -
The style is reflecting the philosophy and vice versa, don't you agree? The style is all about choices, choice of colour, choice of approach even choice of not changing..
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