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Andrea V. Lewis
  • Female
  • Los Angeles
  • United States
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Andrea V. Lewis updated their profile
on Thursday
Andrea V. Lewis is now friends with Kaelyn Moore, Michael Frick and Luke Stenis
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Art & Copy: A documentary about Advertising + Inspiration http://www.youtube.com/watch?v=hLfvmiB4edI
on Thursday
Wieden + Kennedy launches it's new website just in time for their 25th Anniversary. Imagine that! http://www.wk.com/
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Do you see spots? http://bit.ly/6Tk8yT
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Andrea V. Lewis updated their profile photo
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munasbaby left a comment for Andrea V. Lewis
September 9

Profile Information

Hometown:
The Bay Area
Where do you work?
Deutsch LA
About Me:
I'm a blogger, caffine-lover, pseudo hippie, documentary enthusiast, entrepreneur, aesthetically obsessed, online addict, who works in advertising.

I'm an aspiring account planner that's been moonlighting in various Digital Media roles for the past 2 years. My curiousity into human behavior combined with a penchent for research and data makes Account Planning a natural fit.

A graduate in Communications, with a concentration in Advertising, I received my B.A. from the California State University at Fullerton.

Hoping to make some Planning friends here, get advice on how to "make the switch", and maybe, just maybe, some unsolicited job offers as well.

Looking forward to hearing from you!
Website:
http://www.andreavlewis.com/




Comment Wall (3 comments)

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At 5:18pm on February 29, 2008, Jackie said…
Create a list of target agencies that actually embrace account planning. Then go after an entry level position that may or may not be in planning. Once you are in, start fostering relationships with the planners. Volunteer for projects, help with new business, be bold and show your thinking.

Another strategy is to get a job as a junior media planner in a shop that integrates interactive and traditional if possible. Learn to use research tools and develop your skills to be able to understand the business, learn how to interact with clients, and develop a strategy.

Finally, you could after a role with a consumer research company and then leap to an ad agency. There are some great ones out there (I really like Iconoculture).

These days 1-2 years of solid and relevant experience coupled with a strong network can get you in the right direction.

On an aside, when you interview, do distinguish yourself by talking to your work ethic and maturity.
At 5:07pm on February 29, 2008, hkremer said…
Blink, I'll check it out!

Wow, you're from this area? very cool... I'm considering Miami Ad school for account planning when I finish my undergrad.

You're lucky to have landed an internship!
At 4:33pm on February 29, 2008, hkremer said…
Thanks for the invite! TL &A is such a great book...
 
 

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