I’m an experienced communications strategist with a wide variety of experience across direct, digital, advertising and brand development. I work across a number of sectors from Automotive, IT, Telecoms, Energy Services, Financial Services, Entertainment, Charities, Health Insurance and the Public Sector.
My driving ambition is to help businesses large and small build mutually beneficial relationships with consumers and vice versa. I’m also intrigued about how consumers engage with ideas and the ways that brands are express themselves.
I am currently available to consult on any project no matter how large or small.
Specialties:
Communications planning across multiple channels
Creative and strategic/business planning
Qualitative and quantitative research development.
Proposition Development
Hi Paull! My name is Mariana, I´m from Buenos Aires-Argentina. I am studying the "Strong beer" market and consumers. Principally its opportunities and threats in launching a beer with that positioning (+5%alcohol).I was wondering if you could make me just a comment about how you see & feel this subcategory (strong beer) in Australia´s beers market. Or probably just tell me if in Australia the subcategories are more likely to be "light beers", or "stout", (or whatever), and it is not at all likely for a "strong beer" subcategory to emerge, or have market share at all.
It just for me to have more knowledge or your vision, since I need ti stydy this more globally.
Thanks!!!
Regards,
Mariana
mariana@lacomu.com
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It just for me to have more knowledge or your vision, since I need ti stydy this more globally.
Thanks!!!
Regards,
Mariana
mariana@lacomu.com