a place for planners

June 2008 Blog Posts (7)

Widgets for the tube

Google's customisable homepage known as iGoogle is a great potential for the brands that have yet to work out a way to widget themselves to added value. The widget is a mini application that has functionality by being conencted to a back-end and can also take real time feeds so it is perfectly matches with the nature of real time travel.

Transport for London has bought their poor service tales to… Continue

Added by mark stone on June 28, 2008 at 2:34pm — No Comments

Twittered at last

Now Google has admitted it can't actually make any money out of YouTube, it is even more interesting to see if the hot 'new' digital 2.0 sites can make/lose money too.

I've been following the story of Twitter since it's start and been looking to see how the modern business… Continue

Added by mark stone on June 26, 2008 at 2:47pm — No Comments

Your own personal Jesus

The genius Faris (responsible for none other than the Plannersphere network) has picked up (in his great blog) about the W+K creative director Jim Riswold who has utilised strategic planning diagrams for the purpose of explaining Jesus' leadership model.

The use of strategic models, graphs and diagrams in unexpected places has always been a guilty pleasure of mine. The brilliant Dave… Continue

Added by mark stone on June 26, 2008 at 1:58pm — No Comments

It's Raining Ads: the jingle fights back

As the most popular requested song of all time during my DJ career "It's Raining Men" by the Weather Girls, I never thought it would regain credibility after Ginger Spice massacred it in her version. So it's refreshing that the the small businesses of Britain are getting in with digital ads.

Rainham Sheds website (sound essential)

Essex's very own shed retailer… Continue

Added by mark stone on June 25, 2008 at 11:59am — No Comments

Quicktime music-video games

Apple's Quicktime is the latest piece of common software to become a medium for user generated content. The software media player has been used by MGMT's record company to allow you to download the bands video and rather than just view/listn/consume it, you can actually interact with it my changin the visuals in realtime. Yes, it's a gimmick but media works perfectly with the fickle nature of much of the target market.

The disposable… Continue

Added by mark stone on June 19, 2008 at 5:55pm — No Comments

UK chart conspiracy theory

I've decided that the only way you can enter the charts is write a song about an area about my home-patch i.e North West London (or Norf Weezie LDN in contemporary txt/slang/yoof spk).

My proof of this is below concerning two places/songs a few minutes away from my manor.

This weeks iTunes chart, or indeed the 'actual' physical top 40 involves Coldplay (who I DJ'd alongside once many moons ago) and Welsh superstar Duffy… Continue

Added by mark stone on June 5, 2008 at 6:00pm — No Comments

Rent-a-Ghost

Zilok, already the World’s largest peer-to-peer renting platform has launched its full UK service. Anyone can offer anything for rent on the Internet.

Zilok.co.uk, the groundbreaking online rental marketplace, is changing the habits of online consumers. As new ways to consume are being created and explored, renting becomes a positive, sustainable alternative to buying and selling.

We… Continue

Added by mark stone on June 4, 2008 at 10:24am — No Comments