Plannersphere

a place for planners

Benny Thomas

Clearly Twenty Billion Neurons Don't Really Cut It

It's hard running a planning department for a luxury automotive marque. I know. Your heart rends. But there are just two of us and its a big piece of business. OK, its not as hard as peace in the Middle East, but I have less people on the job. So if you're looking for a senior planning role on a brand that's making some waves (albeit not as much as Hamas and Ehud Barak), please write to me. It's less life-threatening than living on the Gaza Strip (slightly) and if you like figuring out the dimensions of the new luxury ethic and creating brand behaviour, not just ads, it's a lot of fun. Please write to me. Quick. The guns will start up again soon and they're getting closer.

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